Why your patrons don't read your newsletter!
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Finally, a report that understands your pain
- Most people hate getting SPAM, and it's easy to see why. Between the never ending flood of emails and the fact that most of them are either useless or actively harmful, it's no wonder people have started to tune out email as a communication medium.
This is a huge problem for libraries because email is one of our most powerful tools for communicating with our patrons. Not only does it allow us to reach out to them directly, but it also allows us to keep track of what they're interested in and send them tailored content based on that information.
The Why don't our patrons read our emails report will help you avoid many of the common mistakes that libraries make when putting together their newsletters. By following these simple tips, you'll be able to create communications that are both valuable and engaging for your patrons.
" You will love this if you're frustrated that no one is opening the newsletters you send out."
"This report was written by library expert, who know what they are talking about when it comes to email marketing."
In this report, I'll tell you why your patrons aren't reading your emails, and what to do about it. So if you're looking to get your patrons engaged, read on!
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